STRATEGIC MARKETING FOR NON PROFIT ORGANIZATION
Al Noor Association for the Blind
https://www.donate.om/DonationsPortal/Pages/Page.aspx?NID=3169
NPO organization required to develop multiple marketing strategies which attracts donors, volunteers, and target customers. With the growing age of technology internet marketing become fundamental tool to achieve the marketing goal. NPO’s are increasingly turning into the internet to rise fund, improve relationships, increase their advocacy efforts, and keep their public well-informed. However, not all NPO’s are taking full advantage of these online resources and opportunities are inter alia lack of expertise
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