Product And Place
The place P focuses on how companies move their products from where they are manufactured to where consumers may acquire them; this is distribution. Discuss the distribution system used by the manufacturer of your computer. Include the following in your discussion:
- Do you know if your manufacturer uses direct channels, indirect channels, or both direct and indirect channels?
- If so, how did you know which distribution channel it is using?
- Do you believe this to be the best distribution channel for your manufacturer? Explain.