CPA Assignment 1 – Television ads

 Select and analyse a range of different television commercials, 2  retro ads (produced between the 50s and 80s) and 2 current ads.
They do not need to be the same brand but each pair must be a similar product (ie 2 shampoos and 2 cars for example).

The  analysis must demonstrate your understanding of current TV commercial  styles (e.g. modern, humorous, factual, seductive, serious) structures,  purpose (e.g. brand awareness, informative, sales, special offers) and  examine the regulations relating to television commercials.

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