Consumer Behavior/MKTG

It is interesting to note that CBD products now account for $2 billion in the economy. Many stores are opening throughout the country. Recently, five stores have opened on Magazine Street. Of course, you cannot advertise nor comment on Facebook or any other social media medium.

You are currently thinking about opening a CBD shop in New Orleans. Following the CB Checklist on page 41 of your textbook (Exhibit 2.10), please answer the questions.

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